What is Pay-Per-Click Advertising (PPC) and how does it work?
PPC allows you to advertise at the top of page 1 on Google or any other search engines such as Facebook, YouTube or Bing. You may have noticed that there are Ads that have a ‘featured’ logo that leapfrog all the organic listings and sit proudly at the top. This is PPC or otherwise known as Search Engine Marketing (SEM).
This is your opportunity to be No 1 on the platform of your choice for your goods or services. When people search online for relevant queries (keywords) – you can be on display, for all to see!
This of course, costs money. Every click on your Ad is charged… hence the phrase, pay per click. What you are looking for is a Return On Investment (ROI). In other words, what does each click cost and does the total monthly cost generate enough business that it is worth your whilst?
A well optimised Ad campaign, with bespoke settings, appropriate search terms and calls to action WILL work for you! PPC is very well proven to generate you so many leads and enquiries that it is a no brainer!
TreeTopFrog PPC and SEM Process
Your success is our success!
We are transparent in nature and will show you all the reports, analysis and data. We ensure that you understand the process and will love to continue to work with us to continue to make a positive impact and help us help you, grow your business!